MuseumNext recently quoted Jason DaPonte, Managing Director of THE SWARM on tablet strategy, in a recent blog post, ‘What Can the iPad do for Museums?’.

“You might not think about the games world and gaming as being that important to museums, but I challenge you to think about it very, very seriously. If you look at the app stores, typically the most popular apps – eight or nine of the top ten – are always games. So go where your audiences are, see what they are doing and see how you can get in there,” DaPonte was quoted saying.

THE SWARM offers consultancy across mobile devices and digital platforms. Get in touch to talk about how we can help you in the mobile space or with your organisations tablet strategy.